GreatAmerica Financial Services is an equal opportunity employer and does not discriminate against otherwise qualified applicants on the basis of race, color, creed, religion, ancestry, age, sex, marital status, national origin, disability or handicap, or veteran status.

Employee Rights Under The Family And Medical Leave Act

Start Over with Job Search
Already have a profile?  Login Now

Product Owner - Salesforce (Cedar Rapids, IA)
Position Summary
 Position Summary 

This role will lead long term, strategic initiatives across business units to ensure a unified implementation of the sales and marketing capabilities across GreatAmerica.  Initial and ongoing business needs will be identified and documented by working closely with GreatAmerica internal teams (sales and marketing), in addition to leading technology partners and other external sources.  In order to provide recommendations, it will be necessary for this role to identify gaps between the current functionality and what is needed to be differentiating in the future.  This role will also be responsible for directing the administration of the Salesforce Sales Cloud and the related ecosystem.  Proven communication, analytical and problem-solving skills in a self-driven environment is required.  Working with decision makers, the Business Technology Manager will proactively identify, recommend and implement solutions.  Internally, the candidate must create strong relationships with many departments and conduct regular communication with key stakeholders inside and outside GreatAmerica.

Essential Functions

  • Internal ownership of technology used across sales and marketing
    • Single point of contact for business
    • Develop a deep knowledge of supported business areas and technology to ensure that business needs are understood and technical implications can be conveyed in a manner that business users can understand and technical team can use during development
    • Communicate (internally and externally) current capabilities, differentiators and limitations of our sales and marketing platform
    • Maintain awareness of changes in environment that have an impact on the overall business plan and respond accordingly 
  • Create, prioritize and manage their functional platform roadmap:
    • Communicate and educate GreatAmerica on functional platform vision and progress
    • Work with Market Owners to recognize technology needs that should be included
    • Conduct business requirement sessions with customers, GreatAmerica personnel and technology partners to understand business needs (current and future)
    • Identify proactive improvements, holistic enhancements and stability to incorporate
    • Work with IT to schedule and ensure implementation of roadmap 
  • External focus that translates into potential GreatAmerica opportunity
    • Monitor industry trends
    • Build competitive intelligence
    • Develop, cultivate and maintain relationships with related external partners to keep abreast of functional changes


  • Combination of business acumen and technical knowledge
  • Serve in a solutions-oriented consultant role that promotes change and process improvement
  • Entrepreneurial attitude, with the ability to thrive in a fast-paced work environment
  • Must be systems oriented, enjoy working with new tools and be a self-motivated learner
  • Demonstrated self-starter who is goal oriented, a critical thinker and a creative problem solver  
  • Strong negotiation skills and ability to develop and manage stakeholder expectations
  • Ability to work with internal stakeholders to build consensus on key elements of strategy
  • Acts as a primary point of contact to maintain a strong and collaborative relationship with all stakeholders 
  • Must be able to multi-task and have a combination of organizational and analytical skills
  • Should have experience managing cross-company business relationships
  • Effectively displays solid leadership skills and the ability to influence without authority 
  • Strong sense of urgency and follow through in addressing issues
  • Excellent interpersonal and relationship building skills to build credibility
  • Exceptional communication skills (both verbal and written)
  • Conduct self-consistent with the principles of GreatAmerica
Position Qualifications


For all GreatAmerica team members:  Honesty/Integrity, Customer Oriented, Accountability, Tenacious, Communication Skills (Oral & Written), Adaptability

For this position: Decision Making, Detail Oriented, Active Listening, Persuasive, Problem Solving, Project Management,  Relationship Building, Problem Solving, Technical Aptitude , Analytical Skills, Business Acumen, Creative, Tactful and Presentation Skills

Education: Bachelor’s degree or equivalent requiredPreferred in Marketing, Information Systems or Business Administration.

Experience: Minimum 8 years of work experience managing projects, working on strategic initiatives, functional analyst role or similar function that involved both IT and the business.  Salesforce experience required.  Broad understanding of software development and project management concepts required.    

Skills and Abilities

Computer Skills: Advanced knowledge of the Microsoft Office Suite. Mac and PC platforms. Web and mobile technologies preferred.